OUR AUDIENCES
Radio Samoa proudly serves a diverse and engaged Samoan community, both locally and globally. In New Zealand, we connect with the largest Pacific ethnic group in the country. Our reach also extends to significant Samoan populations in Australia and the United States.
Our audience values the authentic representation of Samoan culture, language, and values through our diverse programming, which includes news, music, talk shows, and community updates. Radio Samoa is more than a station; it’s a cultural bridge connecting Samoans around the world.
Samoa
± 200,000
United States (US)
± 184,000
Australia (AU)
± 181,000
New Zealand (NZ)
± 144,138
Sourced: Australian Bureau of Statistics (2016), Statistics New Zealand (2018), Samoa Bureau of Statistics (2021), and United States Census Bureau (2019).
Radio Samoa: A Proud Part of the Samoan Community
We actively support and participate in events, festivals, and cultural celebrations, connecting with our listeners in person and celebrating our heritage. Through live broadcasts and community sponsorships, we’re dedicated to uplifting and serving Samoans everywhere.
Here are moments from recent events where Radio Samoa has been there—on-air and on the ground—to be a voice for our people.
DEMOGRAPHIC
THIRD MOST SPOKEN LANGUANGE IN NEW ZEALAND
0
people stated that could speak the Samoan language (including non-Samoans) Stats.govt.nz
IN AUCKLAND
118,503
IN REST OF NEW ZEALAND
64,218
IN THE ISLAND
197,705
5 most common languages spoken in New Zealand
Most common Pacific languages spoken in New Zealand
2006
131,103
2013
144,138
2018
182,721
WORKING WITH COMMUNITY
Radio Samoa collaborates closely with local businesses to develop radio programs aimed at providing valuable community information and support.
Your message will remain accessible and impactful as part of our radio program’s YouTube & Facebook playlist.
This platform ensures continued exposure for your brand, reaching our audience effectively across multiple channels.